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Future proof industry: transforming towards sustainable businesses
24 November 2020 @ 14:00 - 16:00
An event by DOB-Academy & Buccaneer Delft
Transitioning towards a circular and zero-emission industry, from fossil to renewable energy and innovative technologies to comply with the increasing energy demand. We’re talking about the climate goals. And the industry has been very productive when it comes to all the innovations bright minds invented. But the transition towards a sustainable industry involves more than just the necessary hardware; it requires the adaptability of organizations, collective support and cooperation through sustainable partnerships. By addressing both hardware as well as the social aspects with the same urge we can become a future proof industry.
On Tuesday November 24 DOB-Academy and Buccaneer Delft will team up by organizing an online event about how we can become this future proof industry. Topics to be discussed are: how can ‘purpose’ improve performance, what social values can we give to technology and what can be done to achieve sustainable growth?
‘Purpose lead organizations’ by Vanessa Otto-Mentz, Partner at Deloitte Risk Advisory
Creating and accelerating a sustainability transformation requires more than an innovative solution and a solid business model. Often the biggest transition is an internal one: How to truly align organizational goals and strategy with values, culture, people and ambitions for success. This is where the word purpose comes in. A word that is increasingly gaining in prominence; but what exactly is purpose and how does it relate to tangible strategies, operations and results? A keynote from Vanessa Otto-Mentz, Partner at Deloitte Risk Advisory on the role that purpose can play for different types of organizations, and how to embed this in practice.
‘The goal is zero-emission, how to get there is an opportunity’ by Ellen Lastdrager, Managing Director Traffic & Transport at TNO
Technology is often developed from the idea ‘WHAT does it solve’? TNO goes a step further and looks at the total technical spectrum. They approach technology from the WHY, giving it a social character. Why are we developing this technology? How does it affect our commodities? Why is this helping us in the transition to a sustainable industry?
Ellen Lastdrager, Managing Director Traffic & Transport at TNO will tell us how technical innovations can help solve societal issues. TNO is currently working on combustion engines suitable for hydrogen which they see as a ‘transition technology’. Ellen will use this case to show us how to approach societal issues with technology.
‘Promoting sustainable mobility by hydrogen technology’ by Sanne van den Broek, Operations Manager Eco-Runner Team Delft
Designing and implementing a technology project through the future societal lens. Hydrogen infrastructure is on its way, how can industries use hydrogen technology to reach their energy transition aspirations? Eco-Runner Team Delft does not only wants to emphasize the role of hydrogen in the energy transition, but they also want to show how efficient hydrogen mobility can be by building the world’s most efficient hydrogen-powered city-car.
What are the different ways industries can implement hydrogen? But most importantly, how can we, as a new generation, get ready for new sustainability challenges we will be facing in the near future? Sanne van den Broek explains how hydrogen can solve new challenges for a net-zero emission society.
‘One team, one company: creating sustainable growth’ by Charlotte Roodenburg, Manager New Build Sales Team at Huisman Equipment
At Huisman Equipment they believe that being the best employer will contribute to sustainable growth. ‘One team, one company’ is one of the value statements. How’s that translated into the organization? They have a lot of woman in high positions, like Head of Sales and Head of Engineering, a CEO under the age of 40 and through HYPE even the young professionals are well represented and have a voice in the organization. Combined with the knowledge and experience of those active in the industry for years already, they’ve built a strong sustainable company.
How to include diversity in an industry that’s known as conservative? How to sustain it and embed it in the organization? And how does this contribute to the energy transition as well? Charlotte Roodenburg, Manager New Build Sales Team shares her opinion and experience with leadership and team management in an industry undergoing change, and how diversity can help accelerate sustainable growth.
13.45 (Digital) walk-inn
14.00 Word of welcome by DOB-Academy and Buccaneer Delft
14.10 Vanessa Otto-Mentz, Sustainability Partner and Margot Visschers Consultant Sustainability at Deloitte
14.35 Ellen Lastdrager, Managing Director Traffic & Transport at TNO
15.00 Sanne van den Broek, Operations Manager Eco-Runner Team Delft
15.25 Charlotte Roodenburg, Manager New Build Sales Team at Huisman Equipment
16.00 End of event
Please register here to participate in the event.
We’ll be using Zoom. The Zoom link and further details will be sent to you shortly before the event.
If you have any questions about the program, please contact Ashley Hofmann at email@example.com. For practical questions about the event or the Zoom session, please contact Marjo Hakkenbrak at firstname.lastname@example.org.